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Why ASC?

We set the standard for seafood. If you see the ASC label on pack, you can be sure that your seafood was farmed with care.

Our impact

By choosing ASC labelled seafood, you are making a proven, positive impact on people and the planet.

Get involved

Which seafood will you choose for dinner? We've got some suggestions.

Certification

Join the most recognised certification programme as proof of your responsible farming practices to a global audience.

Our impact

ASC creates measurable positive change in global seafood farming.

Find out more

The ASC programme is successful because of all producers and partners involved. Read our reports and stories.

Certification

Join the most recognised certification programme and benefit from trading ASC certified seafood.

Our impact

ASC creates measurable, positive change in global seafood farming.

After certification

In addition to accessing our global network of secure and flexible supply, ASC partners benefit from marketing their ASC certified seafood.

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August 13, 2025

Protected: Woman in Aquaculture: Jiyeon Wi, CEO of Chungsanbada, South Korea

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August 8, 2025

Honouring Indigenous peoples and the right to consent in aquaculture

Every year on 9th August, the world marks the International Day of the World’s Indigenous People. In the context of aquaculture, the farming of fish, shellfish, and aquatic plants, one key area where Indigenous rights come into focus is through a principle known as FPIC: Free, Prior and Informed Consent. FPIC is the right of […]

July 31, 2025

Responsible Seafood Farming and Finance Need to Swim in the Same Direction: Here’s Why

Seafood lovers, here’s something you might not know: behind every shrimp, salmon, or tilapia on your plate, there’s a growing movement to make seafood farming more responsible and future-proof—and investors are starting to pay close attention.  We spoke with Ray Dhirani, Head of Capital Markets Outreach at the Aquaculture Stewardship Council (ASC), to understand how […]

July 17, 2025

Seafood perfect for summer barbecues 

Summer days and long evenings call for fresh drinks and of course: a well-stocked barbecue. Whether you are relaxing in the garden with family, friends or neighbours – good food brings people together. So, what do you cook on the barbecue? How do you choose healthy options without compromising on taste? How do you choose […]

June 27, 2025

Woman in Aquaculture: Kayoko Tsukiji

In Japan’s aquaculture industry, more women are now working in the aquaculture industry alongside ASC certified producers and suppliers – and they are raising their profile. We caught up with Kayoko Tsukiji, Representative Director at Kyushu Tsukiji, a Japanese seafood supplier of Red Sea bream, salmon, and Japanese Amberjack. Learn more about Kayoko’s daily work, […]

June 19, 2025

Restoring Nature, Inspiring Generations: The Sankina Aquaculture Story

Behind Malaysia’s first ASC certified shrimp farm stands a visionary leader—Jenny Ou, Managing Director of Sankina Aquaculture. With a bold mission to transform shrimp farming into a world-class model of sustainability, she has redefined the industry in Malaysia. We sat down with Jenny to explore her journey, inspiration, and unwavering commitment to responsible aquaculture. Nestled […]

June 17, 2025

Living Wage: The Missing Piece in Sustainable Seafood 

Seafood sustainability has achieved remarkable progress over the past few decades. Industry-wide efforts to drive change have improved environmental protection, championed responsible sourcing, and brought unprecedented transparency to seafood supply chains. These achievements are important and worth celebrating. Yet, a crucial piece of the puzzle remains strikingly underdeveloped: the livelihoods of the millions of people […]

June 10, 2025

ASC Supports Sir David Attenborough’s Call to Protect Ocean Biodiversity

World-renowned naturalist Sir David Attenborough’s latest film, ‘Ocean’ offers a stunning yet sobering look at the importance and fragility of our marine ecosystems. The film also emphasises the urgent need to protect ocean biodiversity and water quality for future generations. As the leading NGO supporting responsible seafood farming, Aquaculture Stewardship Council (ASC) shares Sir David’s […]

May 27, 2025

The need for a holistic approach to responsible feed

Responsible seafood starts long before the farm—it starts with feed and the ingredients used to produce it. If we’re serious about making seafood farming more sustainable, we must take a holistic approach to risk-assessing feed ingredients.   “The ASC Feed Standard helps us de-risk our supply chains, aids answering questions from retailers, mitigates our impacts and provides […]

April 11, 2025

Seafood at its Spring best: your inspiration for a deliciously sustainable Spring brunch 

Whether you are hosting a big dinner or an informal brunch with friends and family, Spring is the perfect opportunity to put fish and seafood on the table – a tasty and light option, with numerous health benefits. And with versatile and tasty fish and seafood, you can make any meal special.  In this blog, […]

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